So much of the news about technology is that it's bad for us - it's tapping in to our worst possible selves, it makes us anxious, we get caught in a dopamine loop. We'd just be happier without it. Or would we? Maybe, just maybe, there are things that make people happy when they use a favorite website and tap into a trusted mobile app. This session looks at the principles that the happiest websites and app share. A combination of data, little things, not-so-little things, social science, experiments, and real life uncovers some moments of truth about happy user experience. Come away with a short list of patterns, across sites and apps, that make people happy.

About Pamela Pavliscak

Pamela is founder of Change Sciences, a user experience research and strategy firm for Fortune 500s, startups, and other smart companies. Over the past 15 years, she’s logged thousands of hours in the field trying to better understand how people use technology and run hundreds of UX studies on almost every type of site you could imagine. Lately, she's been thinking about how to bring together quantitative data and qualitative insights. She's also been encouraging women entrepreneurs, working with schools to create maker labs, and speaking about data fluency.

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